Smith Corona had a mission to make the best typewriters, so in 1991 when the markey was bad, they stopped pioneering COMPUTERS to focus on where they were best.
Blockbuster sent the movie money to Hollywood and made their money on snacks, so they fired their online video team and CEO and hired a new CEO from 7/11.
Xerox invented the personal computer, but the good money was in photocopiers...
Photos from Jeremy Gutsche's post
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